StepJockey has developed a smartphone app to support runners taking part in Shelter’s Vertical Rush tower running event. The new app has been designed with features to help Vertical Rush competitors excel in their training and fundraising for the housing and homelessness charity ahead of the big climb on March 4 2014.
Vertical Rush is the UK’s original, tallest and toughest tower running challenge and this year Shelter is calling for 2,000 runners to make it to the top of Tower 42 in London, aiming to raise over £500,000 for the charity
The Vertical Rush app is FREE and supports training by helping competitors to:
- Time and track their stair climbs
- Personalise settings for accurate calorie counts
- Set daily training goals
- Share training achievements
- Read training tips
- Boost fundraising activity
Vertical Rush competitors can download the Vertical Rush app on Google Play or the App Store, and download a set of FREE StepJockey smart posters for the stairs they use for training via the StepJockey website.
Once the posters are up, competitors can start to track their times and much more using the new app.
“Our aim is to make the world a gym and the Vertical Rush app certainly helps to do this,“ says Helen Nuki, StepJockey founder.
“We love stairclimbing and Vertical Rush is one of the most successful climbs in the world, so we’re very proud to be a partner, supporting Shelter in such a positive way. The app will not only help the competitors with their training but help Shelter raise even more money.”
Tracy Griffin, fundraising director at Shelter, said: “Anyone looking for a heartracing opportunity to get fit should sign up to run Vertical Rush. Money raised from the event could pay to keep two of our housing advice and support centres running for over a year, advising and supporting over 3,300 families, ensuring they don’t have to face homelessness or bad housing on their own.”
To sign up to take part in Vertical Rush on 4 March 2014 visit
Notes for editors
The StepJockey initiative is backed by the Department of Health via the Small Business Research Initiative, a government scheme that promotes innovation in areas that bring public benefits.
For more information, images and product details go to:
Research and evidence
- In the trial the presence of signs significantly increased stair usage, with upward stair journeys increasing by up to 29%
- The most influenced by the intervention were people who were overweight
- (BMI over 25), infrequent takers of physical activity and women
- When individuals were able to track and compare their progress stair usage increased 500%
- 92% of new stair climbers said it would become a habit
Links to key research findings on stair climbing and health can be found at
Stair climbing facts
- Stair climbing requires 8-9 times more energy expenditure than sitting and about 7 times more energy than taking a lift. Per minute, stair climbing burns more calories than jogging
- You burn about 0.17 calories for every step you climb, so you burn roughly a calorie and a half for every 10 upward steps
- You also burn calories going down. Every stair descended burns about 0.05 calories, so you burn 1 calorie for every 20 steps down
- Just 7 minutes stair climbing a day has been estimated to more than half the risk of a heart attack over 10 years
- And perhaps best of all, the heavier you are the more calories you burn when stair climbing